German startup Sdui secures follow-on funding to invest in scaling the business. Sdui builds the operating system for everyday digital education and facilitates communication and organisation in schools and daycare centres with functions such as chat, digital class book or cloud. By focusing on internationalization and the extension of its product, Sdui will position itself more broadly as a reliable and innovative digitalisation partner for educational institutions across Europe.
Investors see big future in edtech sector
Both existing investors and new capital providers are involved in the funding round that is led by HV Capital and Haniel. The valuation of the startup rises into the three-digit million range as a result of the capital increase.
Daniel Zacharias, founder and CEO of Sdui: “We are delighted to have a number of renowned investors in our board that are committed to our future strategy and continue to support Sdui’s ambitions to scale in Europe. With a revenue growth of more than 300 percent since the initial Series A in March 2021, Sdui has been able to prove how much more potential our startup’s business model offers. These investments are building the bridge towards profitability, giving us additional confidence to execute our strategy in the current financial market environment.”
“We’ve been beyond impressed with the team’s ability to build a market-leading cloud operating system for the ever so important process of bringing our school system online,” says Felix Klühr, Partner at HV Capital, Germany’s leading all-stage investor. “Sdui’s strong and capital-efficient growth made doubling-down a no brainer.”
Among the Series A investors was also Haniel. “We see our involvement as an absolutely solid investment in a comparatively young but already extremely professional company with a clear USP for users in a huge market and with a promising strategy for the future,” says Philipp Göhre, Lead Growth Capital at the European family-owned purpose-driven investor, whose goal is to build up enkelfähig companies that outperform with sustainable business models.
High-Tech Gründerfonds (HTGF) and edtech VC Brighteye Ventures also increased their investments. “Since our seed investment in 2019, Sdui has impressively managed to establish itself as a leading player in the German market. The company has also laid a strong foundation for further international growth and is well on its way to becoming the leading European provider in the field of communication and administration in educational institutions. We are therefore pleased to further support the team around CEO Daniel Zacharias in this financing round and to double down on our investment in the company”, says Maurice Kügler, Senior Investment Manager at HTGF. At Brighteye, we believe in backing strong founders with the potential to build the future education technology leaders of Europe. In Sdui, with its founder Daniel, we see a company and vision that is addressing a large enough pain point in Europe’s education infrastructure to build an international category leader”, says Alex Spiro Latsis, Partner at Brighteye. “Sdui has the potential to transform educational institutions from within, improving efficiencies, communication, the safe handling of data and the supply of all manner of digital tools and products in a way that few companies can, to be THE digital backbone of European education.”
A new addition to Sdui’s investors is VC and private equity professional Dr. Michael Hinderer, who invests as a business angel with his family office JSM Hinderer. His entrepreneurial successes include the co-founding of APAX, GCA Altium and the climate start-up 1KOMMA5°. Furthermore, Hinderer brings decades of experience with internationalization, among other things, to the board.
Finally, the growth debt investor Kreos Capital is providing further growth capital for the continuation of our inorganic expansion strategy as part of the Series A extension.
Solution for digital education
“We see easy access to education as one of the greatest challenges of our time and an essential requirement for Europe’s future. Our conviction is: Sdui will be the digital provider of an innovative operating system that leverages the digitization processes of schools and daycare centres for both public and private providers,” says Daniel Zacharias.
Founded in 2018, the start-up is now known as the Sdui Group and comprises companies in Germany, Switzerland and Belgium with a total of around 170 employees. In addition to this, the Sdui Group is active in another 4 countries, including Italy and Spain. Currently, more than 10,000 educational institutions all over Europe are using the solution.
Image Source: https://sdui.de/